Angry Birds company Rovio may sell to Sega for $1 billion


Sega is reportedly shut to purchasing Rovio Leisure — the corporate that owns the Indignant Birds cellular recreation franchise — for a whopping $1 billion, according to The Wall Street Journal. Sega could lock within the huge deal by early subsequent week, based on folks talking with WSJ.

It’s stunning to assume that Sega — particularly, its mum or dad firm Sega Sammy Holdings — would wish to spend a lot on Rovio given the decline in recognition of the Indignant Birds video games. The unique recreation was a smash success in 2009, however the franchise has seemingly fallen off since its 2014 peak, when Rovio reported falling profits and layoffs.

In 2016, Rovio tried a film adaptation, The Indignant Birds Film, which was a field workplace success and remains to be the seventh highest grossing video game movie — even when opinions weren’t sort. Its 2019 sequel, The Indignant Birds Film 2, didn’t obtain the identical success. Rovio watched as opponents like Sweet Crush grew increasingly, consuming away curiosity in Indignant Birds.

Maybe Sega has desires of launching Indignant Birds into the Nights

Not too long ago, Rovio eliminated its authentic Indignant Birds recreation from the Google Play Retailer, and it renamed the iOS model to Purple’s First Flight. The transfer was achieved seemingly to maneuver gamers over to its profitable freemium sequels and obscure the purchase as soon as and play ceaselessly enterprise mannequin of the unique recreation.

Rovio beforehand neared an $800 million deal for Israeli developer Playtika to take over, however those talks officially dwindled in March. Now, Sega may quickly personal the Finland-based Indignant Birds firm as a substitute.

Perhaps Sega’s obtained a brand new set of heroes on par with Sonic and pals, simply ready for an epic cellular video games franchise to propel them.


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