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Everything you need to know, from layoffs to verification

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Welcome to Elon Musk’s Twitter (now X), the place the principles are made up and the verify marks don’t matter.

The Tesla and SpaceX CEO first introduced his bid to purchase Twitter in April 2022, zealously pushed to rid the platform of spam bots and defend free speech.

“That is simply my sturdy, intuitive sense that having a public platform that’s maximally trusted and broadly inclusive is extraordinarily essential to the way forward for civilization,” Musk stated at a TED convention on the day he made his provide. “I don’t care concerning the economics in any respect.”

Even for one of many richest males on the planet, $44 billion is some huge cash to cough as much as purchase a middling social platform. Regardless of his fervent declarations about increasing “the scope and scale of consciousness” by public discourse, the billionaire bought chilly ft. A month later in Might, he tried to kill the deal, claiming that Twitter had extra bots than its public filings let on. After a really chaotic authorized discovery course of, which even included some embarrassing texts, Musk was pressured to seal the deal. By October, the platform was his.

Since Musk purchased Twitter and took the corporate personal, the information across the microblogging platform has been a whirlwind, rife with verification chaos, API entry shakeups, ban reversals, staggering layoffs, and most notably, rebranding to X.

Musk additionally transitioned from his position as Twitter (X) CEO to serving as its govt chair and CTO. It was introduced on Might 12 that Linda Yaccarino will step in as the following Twitter (X) CEO. Yaccarino might be leaving her position as chairman of World Promoting & Partnerships at NBCU.

For those who’re simply catching up, right here’s an entire timeline of what’s taking place on the fowl app, beginning with the latest information:

July 2023

X opens up its advert income sharing program globally

The corporate announced its “Adverts Income Sharing” program is now accessible for eligible creators globally. This system, in line with posts by X proprietor Elon Musk, goals to provide out $5 million within the first spherical of creator funds.

Twitter is now X

The long-lasting fowl emblem is formally changed with ‘X’ after Elon Musk introduced the change the weekend of July 22. Notably, Musk x.com now additionally redirects to twitter.com. Musk additionally referred to as this an “interim” emblem, so we would see one other emblem change sooner or later.

The app additionally modified its official deal with to @x as a part of the continuing rebranding. The unique @Twitter deal with is now inactive, and its bio reads, “This account is now not energetic. Observe @x for updates.” Nonetheless, the unique proprietor of the @x deal with, Gene X Hwang of the company pictures and videography studio Orange Photography, confirmed to TechCrunch that the corporate took over his account with out warning or monetary compensation, telling him the deal with is property of X.

Twitter preps a job itemizing function 

Twitter hasn’t formally introduced the job postings function but, though some verified organizations have already been in a position to put up job listings underneath their bios. The job listings take candidates on to the corporate’s web site, the place they’ll study extra concerning the place and submit an utility.

Twitter Notes is again…kinda

Twitter Notes, the function that enables Twitter customers to publish long-form content material, seems to be again on observe, in line with a post from Twitter proprietor Elon Musk on Tuesday. Musk confirmed the corporate’s plans in response to a consumer’s tweet which claimed the Twitter Notes challenge had lately been rebranded as “Articles.”

On Tuesday, July 18, consumer @FaustoChou tweeted that Notes had been renamed to Articles, signaling maybe renewed growth efforts on Twitter’s half. His screenshot confirmed the Notes interface, wanting very similar to it did earlier than, in addition to different unlaunched options, like Twitter Cash. Musk replied to the tweet, confirming Twitter’s plans.

Twitter shares advert income with verified creators

Twitter will now pay creators for a share of the advert income earned from adverts served within the replies to their posts. Twitter Blue subscribers who’ve earned greater than 5 million tweet impressions every month for the final 3 months are eligible to hitch the creator payouts.

In keeping with Elon Musk, the primary spherical of creator payouts will complete $5 million, and might be cumulative from the month of February onward. These payouts might be delivered through Stripe.

Regardless of this system’s important payouts, some creators weren’t completely satisfied — and took their complaints to Twitter proprietor Elon Musk. In a sequence of tweets, Musk addressed creators’ considerations over issues just like the varieties of accounts that have been eligible for monetization, charge limits and different points.

With the announcement of latest DM settings, Twitter admits to having a Verified spammer situation

Starting “as soon as” July 14, Twitter will introduce a brand new messages setting aimed toward decreasing spam in DMs by transferring messages from Verified customers you don’t comply with again to your “Message Request” inbox as a substitute of your predominant inbox. Solely messages from individuals you comply with will arrive in your main inbox going ahead. Notably, these adjustments will even now apply to everybody who has their inboxes open to permit messages from anybody.

Earlier than changing into pay-to-play, Twitter verification indicated an individual was a public or notable determine of some kind — like a politician, superstar, athlete, journalist or different well-known particular person. By making the Verified blue checkmark accessible to anybody who bought it, Twitter diluted the worth of verification.

That apparently escalated to the purpose that individuals have turn out to be bothered by Verified customers spamming their predominant inbox, once they had set it open to obtain DMs from the blue-badged crowd. In different phrases, Twitter has a Verified consumer spam downside.

Twitter blocks hyperlinks to Threads

Twitter CEO Linda Yaccarino is pushing again at experiences that Twitter site visitors is tanking because of the July 5 launch of a brand new competitor, Instagram Threads. Nonetheless, on Monday, July 10, customers reported that Twitter appears to be selectively blocking hyperlinks to Threads.web’s web site in Twitter searches, making it harder for anybody to floor conversations on Threads or find customers’ profiles.

Twitter threatens to sue Meta over its new Threads app

Lower than 24 hours after Threads launched, the Elon Musk-owned firm accused Meta of poaching former Twitter staff to create the brand new platform.

“Twitter intends to strictly implement its mental property rights, and calls for that Meta take speedy steps to cease utilizing any Twitter commerce secrets and techniques or different extremely confidential data,” Spiro wrote within the letter, which Semafor shared on-line. “Twitter reserves all rights, together with, however not restricted to, the appropriate to hunt each civil treatments and injunctive aid with out additional discover to forestall any additional retention, disclosure, or use of its mental property by Meta.”

June 2023

Solely verified customers will have the ability to entry TweetDeck after 30 days from now

After swaths of customers have been unable to entry components of TweetDeck over the previous few days, Twitter began rolling out a brand new model of the online app to customers July 3. The corporate additionally added that in 30 days, customers should be verified to entry TweetDeck. This implies solely Twitter Blue subscribers, verified organizations and a few people who’ve been gifted verification by Twitter will have the ability to use TweetDeck come August.

Twitter limits the variety of tweets customers can learn in a day

Twitter is placing limits to what number of tweets its customers can learn because the social media platform suffers prolonged outage that has stymied customers’ potential to trace new posts.

Verified account holders can peruse a most of 6,000 posts each day, whereas unverified customers should cope with a drastically decreased restrict of 600 posts. Newly registered, unverified customers face even tighter restrictions with an allowance of a mere 300 posts per day, in line with Elon Musk. (He has since elevated the restrict to 10,000, 1,000 and 500, respectively.)

These learn limits impacted TweetDeck customers particularly, reporting main issues together with notifications and full columns failing to load.

Twitter requires an account to view tweets

For those who’re not logged into your Twitter account, or don’t have one, and attempt to view a tweet, you’ll be offered with a sign-in display. Nonetheless, days later, Twitter silently eliminated the login requirement for viewing tweets.

When Twitter began imposing the login requirement, Musk stated that he took these “momentary” measures to forestall information scraping.

The corporate hasn’t made any official announcement about permitting customers to view hyperlinks whenever you aren’t logged in or given any particulars on what measures it has taken to cease scraping.

Subscribers can now put up 25,000-character-long tweets

The corporate made the change to its Twitter Blue web page right now, indicating the restrict. An engineer at Twitter, Prachi Poddar, additionally introduced the change by posting a long tweet.

Twitter faces a $250 million lawsuit filed by main music publishers

The Nationwide Music Publishers’ Affiliation (NMPA), representing 17 publishers, listed 1,700 songs for which it despatched a number of copyright violation notices to Twitter. The lawsuit, filed in Federal District Courtroom in Nashville, says that Twitter didn’t take any motion in opposition to these notices. The publishers’ group stated within the submitting that it’s looking for fines of as much as $150,000 for every violation.

The lawsuit alleged that the social community “fuels its enterprise with numerous infringing copies of musical ‘compositions, violating Publishers’ and others’ unique rights underneath copyright regulation.” It added that, in contrast to its rivals TikTok and Instagram, Twitter hasn’t struck a music licensing deal for the usage of copyrighted music.

Twitter is being evicted from its Boulder workplace

Courtroom paperwork present that Twitter owes three months’ hire to its Boulder landlord, and a decide has signed off on evicting the tech large from that workplace.

In Might the owner took it to courtroom, and on Might 31 the decide issued an order that the sheriff ought to help within the eviction of Twitter throughout the subsequent 49 days — i.e. earlier than the top of July. The case quantity is 2023CV30342 in Boulder District Courtroom.

As many as 300 staff as soon as labored in Twitter’s Boulder places of work, however between layoffs, different firings, and resignations, it’s in all probability lower than half of that now.

Window to edit tweets is elevated to at least one hour for Blue subscribers

The time restrict to edit tweets has elevated from half-hour to at least one hour for Blue subscribers, giving customers an even bigger window to alter their tweets and proper any typos.

Linda Yaccarino is formally Twitter CEO

Twitter CEO Linda Yaccarino formally began her new gig on Monday, June 5, in line with a tweet.

Belief and security lead resigns

Ella Irwin took over for Yoel Roth, who famously left the corporate in the course of the early days of Elon Musk’s chaotic Twitter takeover.

Might 2023

Twitter launched Group Notes for photos in posts

The newest function is an effort to place extra onus on crowdsourced moderation by permitting customers to deal with eventualities of morphed photos or AI-generated photos throughout the platform the place the pictures are posted. The launches comes days after a faux AI-generated picture about an assault on the Pentagon unfold shortly as outstanding accounts retweeted it.

Twitter’s new API tier prices $5,000 monthly

Twitter API Professional for startups offers builders the power to fetch 1 million tweets monthly and put up 300,000 tweets monthly, and provides them entry to the complete archive search endpoint.

Twitter Blue customers can now add two-hour movies

Twitter made adjustments to its paid plan, permitting subscribers to add two-hour movies — increasing the earlier 60-minute restrict.

The corporate additionally modified its Twitter Blue page and stated the video file dimension restrict for paid customers is now elevated from 2GB to 8GB. Whereas earlier longer video add was solely doable from the online, now it’s additionally doable by the iOS app. Regardless of these adjustments, the utmost high quality for add nonetheless stays 1080p.

The rumors are confirmed: NBCU’s chief Linda Yaccarino as the following CEO of Twitter

Musk confirmed Yaccarino’s new position in a tweet this morning (Might 12), a day after he introduced that he had accomplished his seek for a brand new CEO.

Elon Musk tweets that he has discovered a brand new CEO 

“Excited to announce that I’ve a brand new CEO for X/Twitter,” Musk wrote in a tweet on Might 11. “She might be beginning in ~6 weeks! My position will transition to being exec chair & CTO, overseeing product, software program & sysops.”

Twitter launched its first model of encrypted DMs

Presently, this function is barely accessible to verified Blue customers or accounts related to verified organizations. Moreover, the encryption function isn’t suitable with group messages and Twitter doesn’t provide safety in opposition to man-in-the-middle assaults.

Twitter now lets you react to DMs with emojis

Twitter has launched a brand new function that lets customers select nearly any emoji to react to a DM in a dialog. Beforehand, the corporate allowed you to react to solely the latest DM with solely a choose set of emojis. CEO Elon Musk tweeted that the brand new function is rolling out with the newest app replace.

Twitter is purging outdated accounts and liberating up desired usernames, in line with Elon Musk 

In keeping with current tweets by proprietor Elon Musk, Twitter is purging inactive accounts which have had “no exercise in any respect for a number of years.”

Twitter is considering a less expensive verification plan for organizations

Twitter is considering an organizational verification plan that doesn’t value $1,000 a month. Over the Cinco de Mayo weekend, Elon Musk tweeted that the corporate is engaged on a less expensive plan for small companies, however didn’t give any particulars about the price.

Twitter confirmed Circle tweets have been briefly not personal 

Twitter confirmed a safety error that made Circle tweets floor publicly. TechCrunch reported the glitch in early April, however the platform confirmed the difficulty Might 5 in an electronic mail despatched to Twitter Circle customers.

“In April 2023, a safety incident might have allowed customers exterior of your Twitter Circle to see tweets that ought to have in any other case been restricted to the Circle to which you have been posting,” the e-mail stated. Twitter claims that the bug has now been mounted, and that the workforce is aware of what brought about it.

Twitter makes its API free for public announcement accounts 

Twitter introduced on Might 2 that it’s making its API free for verified authorities or public-owned providers posting about public utility alerts corresponding to climate alerts, transportation data and emergency warnings. This comes a month after the corporate introduced its new API pricing tiers.

A bug on Twitter causes legacy blue checks to reappear by updating your bio

It doesn’t appear to matter what textual content you’re including to your bio — TechCrunch reporter Amanda Silberling added just a few areas, then bought her verify again for a second. It even confirmed up with the outdated textual content that designates that she is “notable in authorities, information, leisure, or one other designated class,” and she or he didn’t, the truth is, pay for this. However when you refresh the web page it disappears. In truth, it’s unclear whether or not anybody else may even see your verify briefly reappear.

April 2023

EU warns Twitter over disinformation

Twitter was confirmed April 25 as one in every of 19 main tech platforms topic to centralized oversight by the European Union’s govt beginning this fall, when so-called very massive on-line platforms (VLOPs) are anticipated to be compliant with the Digital Providers Act (DSA). However the Fee has not wasted any time warning the Elon Musk-owned social community that issues aren’t wanting good for staying on the appropriate aspect of the incoming regulation.

In a pair of tweets, Vera Jourova, the EU’s values and transparency VP, warned of “one more detrimental signal” by Twitter — accusing the platform underneath Musk of “not making digital data house any safer and free from the Kremlin #disinformation & malicious affect”.

Twitter now reveals labels on tweets with decreased visibility

Twitter stated that labels might be proven to each authors and viewers. Often, these tweets will present textual content corresponding to “Visibility restricted: this Tweet might violate Twitter’s guidelines in opposition to Hateful Conduct.”

The app’s enforcement policy says that tweets with such labels won’t present up in search outcomes, suggestions or timelines — these tweets might be hidden in each the “For You” and “Following timelines. Moreover, there might be no adverts positioned adjoining to posts with decreased visibility.

Twitter restored Blue verification mark for high accounts, even when they didn’t pay for Twitter Blue

Over the April twenty first weekend, a number of high accounts (with greater than 1 million followers) bought their verification marks again. Nonetheless, a lot of them, together with author Neil Gaiman, footballer Riyad Mahrez, musician Lil Nas X, actress Janel Parrish Lengthy and British TV presenter Richard Osman stated that they didn’t pay for the blue badge.

In March, The New York Times reported that Twitter was contemplating handing out a free verification mark to the highest 10,000 manufacturers and firms. It’s not clear if the corporate is making use of the identical coverage to non-public accounts.

Twitter removes ‘government-funded’ information labels

Twitter has eliminated “government-funded media” labels on all accounts, from NPR to the Chinese language state-affiliated Xinhua Information. The app even seems to have deleted its web page explaining the “government-funded media” labels.

Twitter sends an electronic mail seemingly requiring advertisers to have a verified checkmark

Several users have posted screenshots of an electronic mail reportedly despatched by Twitter, which states that ranging from April 21, verified checkmarks are required to proceed operating adverts on the platform.

Twitter formally kills legacy blue checkmarks on 4/20

With the legacy checks gone, the app can have verification marks just for paid customers and companies, in addition to authorities entities and officers. Now if a consumer sees a blue verify mark and clicks on it, the label reads: “This account is verified as a result of they’re subscribed to Twitter Blue and verified their telephone quantity.”

Microsoft drops Twitter from its promoting platform

Microsoft is dropping the fowl app from its promoting platform beginning on April 25, almost two months after Twitter introduced that it’s going to start charging a minimal of $42,000 monthly to customers of its API, together with enterprises and analysis establishments. The strikes imply customers will now not have the ability to entry their account, or create, schedule or in any other case handle tweets by Microsoft’s free social media administration service.

Twitter proprietor Elon Musk threatened to take authorized motion:

Twitter quietly removes coverage in opposition to misgendering trans individuals

Twitter up to date its content material moderation tips concerning hateful content material, eradicating a coverage that prohibited the focused deadnaming or misgendering of transgender individuals. Enacted in 2018, the coverage explicitly acknowledged that it violated Twitter’s guidelines to repeatedly and purposefully name a transgender individual by the mistaken title or pronouns.

Twitter to label tweets that get downranked for violating its hate speech coverage

Twitter plans to “quickly” start including seen labels on tweets which were recognized as doubtlessly violating its insurance policies, which has impacted their visibility. It didn’t say when precisely the system can be totally rolled out throughout its community.

Usually, when tweets violate Twitter’s insurance policies, one of many actions the corporate can take is to restrict the attain of these tweets — or one thing it calls “visibility filtering.” In these eventualities, the tweets stay on-line however turn out to be much less discoverable, as they’re excluded from areas like search outcomes, traits, beneficial notifications, For You and Following timelines, and extra.

Traditionally, the broader public wouldn’t essentially know if a tweet had been moderated on this means. Now Twitter says that may change.

10,000-character-long tweets for Blue subscribers

Twitter’s new function will let Blue subscribers put up 10,000-character-long posts — as if the social community is attempting to compete with a rival publication platform. Twitter has additionally added assist for daring and italic textual content formatting.

Lengthy-form writing can also be not completely new. Final June, the corporate launched a program referred to as Twitter Notes for choose writers. Nonetheless, that program was shut down underneath Musk. After taking up the corporate he additionally killed publication device Revue, a startup Twitter had acquired in 2021.

NPR, PBS and a handful of different information organizations bail on Twitter as Musk meddles with account labels

A PBS spokesperson confirmed to Axios that PBS had “no plans to renew tweeting” after Twitter gave it a murky “government-funded media” label over the weekend. Just a few other news entities appeared to have adopted go well with, together with the outstanding Boston NPR affiliate WBUR, Hawaii Public Radio and LA-based native information supply LAist.

The Australian Broadcasting Firm (ABC Australia), Australia’s Particular Broadcasting Service (SBS), New Zealand’s public broadcaster RNZ, Sweden’s SR Ekot and SVT, and Catalonia’s TV3.cat a have been labeled “government-funded media” weeks later.

Twitter companions with eToro to indicate real-time inventory and crypto data

This expands upon the social community’s Cashtag function, which offered information about a restricted variety of shares and crypto cash by TradingView information.

The brand new partnership with eToro goes past simply displaying data. It additionally redirects customers to the eToro website the place they’ll interact in buying and selling. For those who seek for a inventory on Twitter, you will note a button saying “View on eToro,” which redirects to the location.

Elon Musk says he solely purchased Twitter as a result of he thought he’d be pressured to 

Elon Musk gave a uncommon interview to an precise reporter late on Tuesday, talking to BBC reporter James Clayton on Twitter Areas. Through the interview, Clayton pressed Musk on whether or not his buy of Twitter was, ultimately, one thing he went by with willingly, or whether or not it was one thing he did as a result of the energetic courtroom case on the time through which Twitter was attempting to power him to undergo with the sale was going badly.

The reply was that Musk did certainly solely do the deal as a result of he believed legally, he was going to be pressured to take action anyway.

Elon Musk says Twitter will formally take away legacy checkmarks on 4/20

That is the “last date,” he stated in a tweet. If the transfer goes by, Twitter can have verification marks just for paid customers and companies, and authorities entities and officers.

Twitter, Inc. is now X Corp.

Twitter, Inc. is now referred to as X Corp., in line with a court filing in California.

Since Twitter is now not a public firm, it doesn’t need to report updates like title adjustments to the SEC. However in any case, the brand new title was noticed in an April 4 doc associated to far-right activist Laura Loomer’s lawsuit in opposition to Twitter and Fb.

“Twitter, Inc. has been merged into X Corp. and now not exists,” the doc states.

Ex-Twitter CEO and different execs sue agency over unpaid authorized payments

The lawsuit, filed in Delaware Chancery Courtroom, alleged that Twitter has to pay greater than $1 million to the previous executives for authorized payments they incurred whereas on the firm to answer requests by the Division of Justice and Securities and Change Fee.

Twitter Circle tweets aren’t very personal

Quite a few Twitter customers reported a bug on April 10 through which Circle tweets are surfacing on the algorithmically generated For You timeline. That implies that your supposedly personal posts would possibly breach containment to achieve an unintended viewers, which may shortly spark some uncomfortable conditions.

TechCrunch has spoken to a number of customers who’ve additionally skilled this glitch firsthand; many more have reported the glitch of their tweets. Most frequently, plainly Circle tweets are being surfaced within the For You timeline to customers who comply with the poster, however usually are not of their Circle. Others have reported that their Circle tweets are reaching even additional than those that comply with them.

A 12 months later, Twitter is now resurfacing official Russian accounts in search outcomes

The Elon Musk-owned platform has resumed surfacing accounts of Vladimir Putin and the Russian Embassy in search outcomes. A former Twitter worker informed the publication that this transfer is probably going due to a coverage change.

Twitter gained’t allow you to retweet, like or reply to Substack hyperlinks

Twitter is censoring Substack hyperlinks by making the posts not possible to answer to, like or retweet. Whereas quote-tweeting works, merely urgent the retweet button surfaces an error message: “Some actions on this Tweet have been disabled by Twitter.”

You didn’t hear this from us, however in case you hyperlink to a Substack through a redirected URL, it appears to put up with out restrictions.

Twitter Blue subscribers will now be proven ‘half adverts’ on the platform

Twitter is rolling out further options for Blue subscribers together with exhibiting 50% of adverts of their timeline in comparison with non-paid customers and a visibility increase in search.

“As you scroll, you will note roughly twice as many natural or non-promoted Tweets positioned in between promoted Tweets or adverts. There could also be occasions when there are extra or fewer non-promoted Tweets between promoted Tweets,” Twitter’s description of the function says.

Whereas Twitter is claiming to cut back adverts on paid subscribers’ feeds, it’s arduous to show if they’re really seeing fewer adverts other than anecdotal experiences.

Twitter singles NPR out with deceptive state-backed media label

NPR’s Twitter account on the platform now comes with a tag denoting it as “US state-affiliated media.” However NPR doesn’t meet Twitter’s personal definition for a state-affiliated account:

State-affiliated media is outlined as shops the place the state workout routines management over editorial content material by monetary assets, direct or oblique political pressures, and/or management over manufacturing and distribution…

State-financed media organizations with editorial independence, just like the BBC within the UK for instance, usually are not outlined as state-affiliated media for the needs of this coverage.

NPR later announced that it’s going to now not be posting content material to its 52 official Twitter feeds, changing into the primary main information group to go silent on the social media platform.

Twitter’s verification adjustments really feel like an unintended April Fools’ joke

Musk had claimed that beginning on April 1, blue checkmarks that beforehand indicated that an account was authentic, verified and notable can be maintained solely for many who have a subscription to Twitter Blue. The change can be a part of a wider push for Twitter to gate beforehand free options, and bundle new ones, underneath the $8 monthly Twitter Blue subscription, which prices $11 on iOS and Android gadgets.

As quite a few celebrities and companies spoke out to say they wouldn’t pay the $8 charge, it appeared that eradicating so many blue checks can be simpler stated than accomplished. As a substitute, Twitter merely up to date the textual content accompanying a blue verify to make it unclear whether or not somebody was verified for being notable, or for paying for Twitter Blue. In an final act of pettiness, Twitter eliminated The New York Instances’ verification verify when the information large stated it wouldn’t pay for verification.

Based mostly on early returns, the revamped Twitter Blue has but to contribute considerably to Twitter’s backside line, with simply $11 million generated from cellular signups in its first three months.

March 2023

Twitter publicizes new API tiers; free, fundamental and enterprise ranges

The three API tiers embody a free stage meant for content material posting bots, a $100/month fundamental stage and a pricey enterprise stage. Subscribing to any stage will get entry to the Adverts API at no further value. 

Twitter talked about that over the following 30 days, the corporate will discontinue outdated entry ranges, together with Commonplace (for v1.1), Important and Elevated (for v2), and Premium.

Builders stay sad with Twitter’s new API construction.

Elon Musk says Twitter will solely present verified accounts on its “For You” timeline beginning April 15

Musk justified the transfer by saying this was the “solely sensible strategy to deal with superior AI bot swarms taking up.”

New Twitter accounts now have to attend solely 30 days to buy Twitter Blue

Twitter decreases the wait to buy Twitter Blue for newly created Twitter accounts from 90 days to 30 days.

“New subscriptions to Twitter Blue can be found globally on net, iOS, or Android. Not all options can be found on all platforms. Newly created Twitter accounts won’t be able to subscribe to Twitter Blue for 30 days. We may additionally impose ready intervals for brand new accounts sooner or later at our discretion, and with out discover,” the Twitter Blue web page reads.

Twitter to kill ‘legacy’ blue checks on April 1

Twitter introduced that the removing of legacy blue checkmarks will start April 1 for customers that aren’t subscribed to Twitter Blue.

Elon tweeted again in December that the corporate will take away legacy checkmarks “in just a few months.” After that, customers with legacy blue checks had been seeing a pop-up once they clicked on their checkmark, which learn, “This can be a legacy verified account. It could or will not be notable.” However as soon as Twitter botched this removing of checkmarks, they modified the copy once more — as of now, customers can not distinguish whether or not somebody has a checkmark as a result of they paid, or as a result of they have been deemed notable.

Twitter’s privacy-preserving Tor service goes darkish

Twitter’s Tor service, a model of the location that could possibly be accessed even in international locations the place the social community is banned, has gone darkish after the corporate did not renew its certificates, which expired on March 6.

Pavel Zoneff, director of strategic communications on the Tor Mission, informed TechCrunch that the location “is now not accessible seemingly with no plans to resume.”

Twitter Blue is now accessible in additional than 20 international locations

This growth makes the social community’s subscription service accessible in additional than 35 international locations the world over.

These international locations embody Netherlands, Poland, Eire, Belgium, Sweden, Romania, Czech Republic, Finland, Denmark, Greece, Austria, Hungary, Bulgaria, Lithuania, Slovakia, Latvia, Slovenia, Estonia, Croatia, Luxembourg, Malta and Cyprus.

February 2023

Layoffs proceed

Twitter laid off greater than 200 staff in its fourth spherical of cuts, together with loyalist Esther Crawford — the chief govt of Twitter funds who oversaw the corporate’s Twitter Blue verification subscription.

Twitter’s workers is down from about 7,500 staff to lower than 2,000 since Musk.

One of many quite a few rounds of cuts eradicated the platform’s whole accessibility workforce. Senator Ed Markey (D-MA) referred to as on Elon Musk to deliver the accessibility workforce again in an open letter. Markey requested a response by March 17.

Twitter permits hashish adverts in states the place it’s authorized

After updating its ad policy on February 15, Twitter turned the primary social media app within the U.S. to permit hashish promoting. Hashish adverts will run on Twitter in U.S. states the place hashish is authorized and in Canada.

Twitter delays launch of its new API platform…once more

The preliminary date set to chop free entry to Twitter’s API was February 9, which was then prolonged to February 13. Now, the social community has delayed the shutdown once more, this time with no date set.

The delay jeopardizes the plans of builders and startups constructing instruments across the Twitter API as they wouldn’t have any readability on future spending and price range allocation on the developer platform.

Twitter’s fundamental tier of its API will value $100 monthly

The corporate initially deliberate to close down free entry to its API on February 9. Now it has prolonged this deadline to February 13. Twitter stated that it’s going to cost $100 monthly for the essential tier of API. This may get builders entry to a “low stage of API utilization,” in addition to the Adverts API.

When builders attempting to hunt readability across the new API guidelines went to the developer forum website, they discovered that the location had been put behind a login. The discussion board was lastly accessible 4 days in a while February 13.

Twitter Blue introduces 4,000-character tweets

Twitter introduced the power to put up longer tweets for paid customers on February 8. As a substitute of being restricted to 280 characters, paying Blue subscribers can put up tweets which can be as much as 4,000 characters.

Whereas solely Twitter Blue subscribers can put up lengthy tweets, all customers will have the ability to learn them. You will note solely the primary 280 characters on the timeline, and if you wish to learn extra, you possibly can click on on “Present extra.”

Elon Musk claims Twitter will begin sharing advert income with creators

Elon Musk introduced in a tweet on February 3 that the corporate would quickly start sharing promoting income with creators on the platform for the primary time. He follows up the announcement with a catch: Eligible customers should be signed up for Twitter Blue.

Payouts have but to reach creators’ wallets.

Extra monetization pushes: Twitter Blue expands new international locations, brings again Areas curation

Twitter Blue subscriptions at the moment are accessible in Saudi Arabia, France, Germany, Italy, Portugal and Spain, making it 12 areas in complete to which customers can subscribe to it as of February 2. On February 8, Twitter Blue prolonged providers additional to India, Indonesia and Brazil.

Twitter additionally introduced launching a brand new Areas tab with curated stations for reside and recorded areas, together with podcasts. The social community is making podcasts accessible solely to Blue subscribers and “some individuals on Twitter for iOS and Twitter for Android apps.”

Twitter to finish free entry to its API

Twitter will discontinue providing free entry to the Twitter API beginning February 9 and can launch a paid model, Twitter stated because it appears to be like for extra avenues to monetize the platform.

Per week later and days earlier than the February 9 deadline, Elon Musk stated that after getting suggestions from builders, Twitter will present a write-only API for “bots offering good content material that’s free.”

Twitter discontinues CoTweets

Twitter announced February 1 that it’s discontinuing CoTweeting, a function that allowed two customers to co-author a tweet. Customers will have the ability to view the set of co-tweets for a month. After that, they are going to be mechanically transformed to retweets on the co-author’s profile.

Screenshot of Twitter's new policy in sunsetting CoTweets

January 2023

Twitter companions with DoubleVerify and IAS on model security initiative

Resulting from declining advert income and advertiser exits, Twitter introduced on January 25 that it has teamed up with adtech firms DoubleVerify and Integral Advert Science (IAS) to inform advertisers if their advert is positioned round inappropriate content material. This system, accessible first for U.S.-based promoting campaigns, permits manufacturers to investigate the content material adjoining to — primarily tweets above and beneath the advert — all varieties of adverts, together with promoted tweets.

Twitter rolls out its bookmark function on iOS

The brand new design shows the bookmark button underneath the expanded tweet view, making it simpler so as to add a put up to your bookmarks.

Earlier than the change, you needed to faucet on the share button to open the sharing card after which faucet on the bookmark possibility to save lots of a tweet. Along with the brand new button, as quickly as you faucet on the button, you will note a banner on the high of the display that claims “Present all bookmarks.”

The choice is at present seen solely on the iOS app, however we will count on that Twitter will roll this out to Android and the online quickly.

Picture Credit: Twitter

Twitter quietly bans third-party shoppers

After slicing off outstanding app makers like Tweetbot and Twitterific, Twitter quietly up to date its developer phrases to ban third-party clients altogether on January 19.

The “restrictions” part of the corporate’s developer agreement was up to date with a clause prohibiting “use or entry the Licensed Supplies to create or try and create a substitute or related service or product to the Twitter Functions.” Earlier within the week, the corporate stated that it was “imposing long-standing API guidelines” in disallowing shoppers entry to its platform however didn’t cite which particular guidelines builders have been violating.

In consequence, third-party Twitter shoppers started offloading their apps from App Shops.

Twitter now gives an annual Blue subscription

Customers now have an opportunity to get a reduction for $84/12 months in the event that they buy an annual Blue subscription on the net.

Twitter Blue, together with the brand new annual plan, is at present accessible within the U.S., the U.Ok., Canada, Australia, New Zealand and Japan.

monthly and annual pricing for Twitter Blue for iOS and Web depending on country

Picture Credit: Twitter

Twitter HQ furnishings auctions

In a wierd try and earn a living, Twitter is auctioning off surplus office furniture (public sale is now closed) that it doesn’t want anymore, now that hundreds of staff have both left the corporate or been laid off. While you’re quickly dropping advertisers and apparently not paying your rent, why not go for the hail mary?

Twitter makes algorithmic “For You” timeline the default

The corporate has tried to tug this stunt previously, solely to provide the choice to change again to a chronological timeline after loads of backlashes.

What’s totally different this time? The Elon Musk-led firm is now exhibiting each algorithmic and chronological feeds side-by-side. Customers can change between them by swiping on their telephone screens. Till now, customers needed to faucet on the glint icon within the top-right nook to change between the “Residence” and “Newest” timelines. Twitter is justifying its newest change by saying that customers can now simply swipe between the renamed “For You” and “Following” timelines.

  • January 13: Twitter rolled out the dual-timeline replace to the online however at the moment the social community used to recollect your selection.
  • January 20: The corporate made the “For You” feed default on the net when customers first opened Twitter in a tab or refreshed the web page.
  • January 24: Now, Twitter remembers your selections once more.
  • February 7: Twitter remembers your selections once more on iOS and Android, too.

Twitter’s superior search filters for cellular are stated to be coming quickly

In keeping with social media analyst Matt Navarra, Twitter’s superior search filters for cellular are coming quickly.

Right here’s what it appears to be like like:

Twitter lifts the political advert ban to bolster income

The corporate initially enforced the ban again in 2019. At the moment, it stated that “political message attain ought to be earned, not purchased.” Twitter charted a unique path from different social networks like Fb and Instagram, which allowed political adverts.

The corporate’s announcement to raise the political advert ban comes at a time when advertisers have been pulling again spending on the platform, and the corporate has been slicing down its internal revenue projections.

December 2022

Twitter Blue customers can now add 60-minute movies

On December 23, the Twitter Blue page was up to date declaring that subscribers can now add 60-minute movies from the online at 1080p decision and 2GB in file dimension.

Layoffs proceed, impacting staff in public coverage, engineering

In keeping with posts on Twitter and LinkedIn from a former public coverage worker on December 22, Twitter lower half of its public coverage workforce.

The corporate additionally laid off some engineers in infrastructure through electronic mail on December 16. Throughout all of Twitter, it’s estimated that about 75% of staff have both chosen to depart or have been laid off since Elon Musk took possession of the corporate in October.

Twitter now shows inventory and cryptocurrency costs immediately in search outcomes

To entry the brand new function, customers have to only kind the greenback image adopted by the related ticker image, e.g. “$GOOG” or “$ETH” (minus the quote marks), within the search bar and Twitter will show the present value. This additionally works with out utilizing the $ image in some cases, but it surely’s much less constant and doesn’t at all times return the inventory or crypto costs as requested.

If somebody desires to know extra particulars a couple of inventory or cryptocurrency, they’ll hit the “View on Robinhood” button.

Now you can see how many individuals view your tweets

A tweet’s View Depend might be seen to everybody, not simply the proprietor of the account.

“Twitter is rolling out View Depend, so you possibly can see what number of occasions a tweet has been seen! That is regular for video,” Elon Musk wrote in a tweet. “Exhibits how rather more alive Twitter is than it might appear, as over 90% of Twitter customers learn, however don’t tweet, reply or like, as these are public actions.”

Twitter Blue for Enterprise now permits firms to establish their staff

Twitter’s product supervisor Esther Crawford said the social media platform is launching a pilot program for Blue for Enterprise with choose companies. The corporate plans to develop this to extra organizations subsequent 12 months.

Twitter goes on an account suspension spree, together with outstanding journalists

A day after Twitter crafted a brand new coverage to clarify its choice to ban an account that tracks Elon Musk’s personal jet, Twitter additionally suspended its open supply competitor Mastodon from the service.

Throughout the identical day, Twitter suspended a variety of outstanding journalists on the platform with out warning. “Similar doxxing guidelines apply to ‘journalists’ as to everybody else,” Elon Musk tweeted in a reply concerning the journalists’ suspensions.

The corporate seemingly had a glitch that allowed banned customers to nonetheless take part in Twitter Areas. A gaggle of the banned journalists began a bunch dialog on Areas the place Musk himself joined in. Shortly after, the app pulled its Areas group audio function briefly.

Twitter shuts down Revue, its publication platform

Revue, the publication platform acquired by Twitter in January 2021, sent a message to newsletter writers on December 14 declaring, “We’ve made the troublesome choice to close down Revue.” Writers had till January 18, 2023 to retrieve their information at first was deleted.

Twitter disperses the Belief & Security Council

Twitter dispersed the advisory group consisting of roughly 100 impartial researchers and human rights activists from around the globe. The council members obtained an electronic mail on Monday, December 12 from the corporate saying that the Belief & Security Council is “not the very best construction” to get exterior insights into the corporate product and coverage technique.

Elon Musk says Twitter will take away all legacy verifications ‘in just a few months’

Twitter will take away all legacy blue checkmarks “in just a few months,” Elon Musk tweeted on December 12. Earlier than Musk purchased Twitter, checkmarks have been used to confirm people and entities as energetic, genuine and notable accounts of curiosity.

This previous week, many blue checkmark holders have been seeing a pop-up once they click on on their blue checkmark that reads, “This can be a legacy verified account. It could or will not be notable.”

Twitter Blue relaunches with new verification course of, plus Blue for Enterprise

Twitter is formally bringing again the Twitter Blue subscription on December 12, beginning in 5 international locations earlier than quickly increasing to others. The app up to date its phrases to specify that customers might want to confirm their telephone numbers earlier than buying the Twitter Blue subscription.

Net sign-ups will value $8 monthly and iOS signal ups will value $11 monthly for “entry to subscriber-only options, together with the blue checkmark,” per a tweet from the corporate account. Twitter Blue turned accessible on Android on the identical value as iOS in January 2023.

Along with the relaunch of Twitter Blue, the corporate additionally started rolling out a brand new providing referred to as Blue for Enterprise that provides a gold checkmark to firm accounts.

Twitter’s Group Notes function is now world

Group Notes, beforehand referred to as Birdwatch, at the moment are seen around the globe. Group Notes is the social media large’s crowdsourced fact-checking system.

Moderators who’re a part of this system can add notes to tweets so as to add context and customers can then vote in the event that they decide the context to be useful. Previous to this world growth, Group Notes have been solely seen to customers within the U.S. Twitter added moderators from the U.Ok., Eire, Australia and New Zealand in January 2023.

Twitter publicizes charging $11 on iOS for Blue subscription to offset App Retailer charges

When Twitter launched its new subscription plan with a verification mark on November 9, it charged customers $7.99 monthly. In an try and offset App Retailer charges, the corporate is charging iOS customers $11 for the brand new subscription plan — although the Twitter Blue plan is on halt.

November 2022

Twitter’s Group Notes up to date to higher deal with ‘low high quality’ contributions

The platform’s crowdsourced fact-checking system, Group Notes, are notes written by customers which can be appended to tweets to offer additional clarification and context.

The Group Notes algorithm change includes scoring notes the place contributors clarify why a tweet shouldn’t be deemed deceptive.

Twitter publicizes a brand new multicolored verification system

Elon Musk publicizes that Twitter will tentatively roll out a brand new multicolored verification system the place firms will get a gold checkmark, authorities officers will get a gray checkmark and the blue checkmark might be devoted to people even when they aren’t celebrities. Meaning the blue checkmark might be used with legacy verified accounts and folk who purchase the corporate’s proposed $8 monthly paid plan.

For those who’re confused about all of the checkmarks, you’re not alone. Right here’s a fast information on what every checkmark and badge means.

Twitter Blue verification chaos ensues

On November 9, CEO Elon Musk floated adjustments to Twitter’s system for verifying consumer accounts, together with charging $8 monthly for it. The social media firm seemingly started rolling out a brand new tier of Twitter Blue, its premium subscription service. In keeping with a tweet by Esther Crawford, a former product lead, the brand new Twitter Blue plan wasn’t but reside, however some customers noticed notifications as a part of a reside check.

The corporate additionally launched grey-colored official checkmarks for notable accounts corresponding to firms and politicians. However inside hours of the launch, Elon Musk killed it. Crawford clarified that the gray “Official” labels are nonetheless going out as a part of the brand new Twitter Blue product.

The brand new $8 Twitter Blue plan started rolling out to iOS customers within the U.S., Canada, Australia, New Zealand and the U.Ok with the one function accessible on the time being the blue “verified” checkmark. This brought about a variety of faux accounts pretending to be celebrities, manufacturers and in any other case influential individuals to create accounts and unfold misinformation.

The Twitter exodus begins with mass layoffs and exits

Elon Musk laid off 3,700 individuals on November 3, nearly half its workers, shortly after finishing the acquisition. Twitter was sued in a category motion lawsuit in response to not giving staff advance discover of a mass layoff, alleging Twitter violated employee safety legal guidelines.

Per week later, the app reached out to some former staff to return as they have been laid off “by mistake.”

Along with layoffs, a spherical of govt departures additionally swept by the corporate. In Musk’s first electronic mail to his new workers, he talked about ending distant work and making the combat in opposition to spam a precedence.

October 2022

Elon Musk is revamping Twitter’s verification system

Twitter begins overhauling a brand new and costlier model of Twitter Blue, the platform’s paid plan, that may reportedly value $19.99 monthly and provides customers a verified badge. On the time, Twitter Blue value $4.99 monthly within the U.S.

In keeping with a report from The Verge, the corporate plans to take away verification badges from present holders in the event that they don’t pay for Twitter Blue inside 90 days of launching the brand new verification system.

Elon Musk formally owns Twitter

Elon Musk closed on his $44 billion acquisition of the fowl app on October 27, 2022. The deal got here after months of authorized drama, dangerous memes and will-they-or-won’t-they-chaos. After sealing the deal, Musk took Twitter personal and started clearing home. On day one, he fired former CEO Parag Agrawal, CFO Ned Segal, common counsel Sean Edgett and head of Authorized, Belief and Security Vijaya Gadde.



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