This Week in Apps: TikTok goes to Congress, apps connect to ChatGPT, Microsoft’s mobile games store plan


Welcome again to This Week in Apps, the weekly TechCrunch collection that recaps the newest in cellular OS information, cellular purposes and the general app economic system.

The app economic system in 2023 hit just a few snags, as shopper spending final yr dropped for the primary time by 2% to $167 billion, in response to’s “State of Cell” report. Nevertheless, downloads are persevering with to develop, up 11% year-over-year in 2022 to achieve 255 billion. Shoppers are additionally spending extra time in cellular apps than ever earlier than. On Android units alone, hours spent in 2022 grew 9%, reaching 4.1 trillion.

This Week in Apps provides a technique to sustain with this fast-moving trade in a single place with the newest from the world of apps, together with information, updates, startup fundings, mergers and acquisitions, and far more.

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TikTok tries to keep away from a ban in U.S. congressional listening to

TikTok CEO Shou Zi Chew testifying

Picture Credit: Chip Somodevilla/Getty Photographs

Thursday’s testimony by TikTok CEO Shou Zi Chew earlier than the U.S. Home Committee on Power & Commerce was largely unproductive. Representatives have been typically extra all for sharing their very own opinions, posturing and shouting over the CEO’s solutions to their questions, moderately than making an attempt to study any actual intel about how TikTok works or what it does to guard its youngest customers from hurt.

Total, it appeared the listening to was extra for present than any kind of fact-finding mission — these reps already had their minds made up, for essentially the most half, about whether or not or not the app must be banned.

Throughout the listening to, nonetheless, just a few respectable questions have been raised that had troubling responses. On the matter of Venture Texas — TikTok’s plan to maneuver all U.S. consumer information off of its personal servers over to Oracle servers within the U.S. — it wasn’t clear how that might totally separate TikTok from its Chinese language mother or father firm ByteDance. As one line of questioning identified, TikTok workers use an inside software program program often known as Lark — a kind of Chinese language Slack — to speak with their ByteDance colleagues. TikTok’s CEO stories to ByteDance’s CEO, Liang Rubo. Chew additionally admitted that even beneath Venture Texas there have been exceptions that might permit information to go away the nation for “interoperability functions” and he must “get again to your crew” on the specifics there. And when immediately questioned about what kind of different software program or IT providers would nonetheless join TikTok to ByteDance beneath Venture Texas, Chew once more mentioned he must “get again to you” along with his solutions.

TikTok CEO Shou Zi Chew Testifies At U.S. House Hearing

Picture Credit: Chip Somodevilla/Getty Photographs

As well as, the exec couldn’t verify the place TikTok sells its information. Chew mentioned he didn’t “imagine” they bought to information brokers, however mentioned he must “get again” to Congress on who they could really promote to.

Whereas Chew could also be right that right now’s TikTok isn’t doing extra information assortment than U.S. social giants, it’s being held to totally different requirements. As a Chinese language firm with its palms on this information, there’s the potential for the CCP to meddle in TikTok’s operations, the politicians imagine. Although that will not have occurred but, there’s a risk posed by China’s 2017 National Intelligence Law, which compels companies to help in intelligence-gathering operations, if requested. TikTok claims it wouldn’t comply, however how may it not, if ByteDance is its mother or father?

The Home reps additionally requested a spread of questions on minor security. Mockingly, it was TikTok that led the way in which on this space by being the primary of the large social apps within the U.S. to roll out in-app parental controls and lock down teen accounts. Nonetheless, harmful challenges have proliferated on its platform (although Meta was later revealed to have had a hand wherein ones made the information!). And like different algorithmic-based platforms, there’s all the time a hazard that its suggestions may floor dangerous content material at occasions.

Nevertheless, a number of the risks of social media aren’t distinctive to TikTok alone. Social media utilization general is contributing to elevated anxiousness, melancholy, physique dissatisfaction, disordered consuming and different troubles, together with suicide ideation, which is why it wants regulation or at the least some primary pointers. However right now’s politicians don’t appear to have the ability to do the laborious work of really getting legal guidelines handed on this space, regardless of their bipartisan curiosity in doing so. They’d moderately placed on a present in Congress to make themselves look good to their potential voters to allow them to win their subsequent election.

OpenAI launches ChatGPT plugins, and a few of your favourite apps are already on board

OpenAI this week launched plugins for ChatGPT, which permit the bot to entry third-party databases and different sources of data, together with these on the internet. The corporate mentioned it will begin with a small set of customers earlier than rolling out entry to the nonetheless now alpha stage product extra broadly. OpenAI can also be internet hosting its personal plugins, together with an internet browser and code interpreter and is now extending plugin entry to builders on its waitlist.

Quite a lot of corporations customers know and love have already constructed plugins for ChatGPT, together with Expedia, FiscalNote, Instacart, Kayak, Klarna, Milo, OpenTable, Shopify, Slack, Communicate, Wolfram and Zapier. For instance, OpenTable’s plugin can search throughout eating places for out there bookings, whereas the Instacart plugin can place orders from native shops.

To get began, customers decide a plugin to allow after they begin a dialog on In a demo on OpenAI’s website, it exhibits a consumer asking in plain language for “one nice restaurant suggestion on Saturday” and ” a easy recipe for Sunday” involving vegan meals. The OpenTable plugin finds a neighborhood restaurant with a reservation, then follows detailed requests for returning the recipe data and ordering elements on Instacart. (If solely this expertise was out there in Siri!) It’s straightforward to think about a future the place you would sooner or later work together with these providers by AI instructions, not by tapping round on apps’ screens. And with the ability to speak naturally to the AI may make providers simpler to make use of for everybody, not simply the technically inclined.

Microsoft plans a cellular video games retailer

Microsoft is betting that incoming tech laws will permit it a technique to compete within the cellular gaming market alongside Apple and Google (and sure Epic Video games, if issues go its approach). In an interview with the Financial Times this week, Microsoft gaming head Phil Spencer famous that the EU’s Digital Market Act (DMA) is predicted to enter impact subsequent March, which might permit corporations to load their very own app shops on Apple and Android units. And Microsoft desires to do exactly that.

“We wish to be ready to supply Xbox and content material from each us and our third-party companions throughout any display screen the place anyone would wish to play,” Spencer informed the FT.

Microsoft had already hinted at its plans to launch an Xbox-branded cellular sport retailer that might leverage content material from Activision Blizzard — assuming that deal positive factors regulatory approval. The sport maker’s IP may assist Microsoft seed a brand new sport retailer due to its titles like Name of Responsibility Cell and people from the Sweet Crush franchise. Microsoft has additionally acquired a variety of gaming studios over the previous a number of years, together with Ninja Idea, Playground Video games and Bethesda proprietor Zenimax Media.

If issues progress as deliberate, the cellular apps and video games market may have a completely totally different form within the years forward. Netflix can also be seemingly betting on this alteration, prepping its personal huge library of video games that include a Netflix membership. In the intervening time, the video games are only a perk of membership, but when sooner or later Netflix may launch its personal video games retailer and fill it with titles, it appears it could select to broaden to paid video games as properly.


  • Google says it prevented over $2 billion in fraudulent and abusive transactions by way of Play Commerce final yr, in an replace seemingly designed to persuade builders to not swap to third-party billing.
  • Google took down a whole lot of mortgage apps from the Play Retailer in Kenya following the launch of a brand new coverage, which requires digital lenders within the East African nation to submit proof of a license to function. The brand new coverage went into impact in January.
  • Samsung said its devices will get up to 4 generations of One UI and Android OS upgrades. The corporate had beforehand promised 3 upgrades. The expanded dedication will likely be provided on choose Galaxy S collection, Z collection smartphones, A Collection and tablets.
  • Three massive Android producers in China — Xiaomi, Oppo and Vivo — announced a partnership to make it simpler to modify units. The businesses will provide a migration software that may assist customers in China transfer their information and different cellphone information between the businesses’ numerous smartphone fashions.
  • Google flagged a number of apps made by Chinese language e-commerce large Pinduoduo as malware, alerted customers who had the apps put in and suspended the corporate’s official app for safety considerations whereas it investigates. Google Play Defend, the Android safety mechanism, was additionally set to dam customers from putting in the malicious apps.


  • Apple issues the Release Candidate versions of iOS 16.4, iPadOS 16.4, watchOS 9.4, tvOS 16.4 and macOS Ventura 13.3.
  • Apple’s iOS 16.4 consists of new options like voice isolation for calls, which “prioritizes your voice and blocks out ambient noise round you,” says Apple’s launch notes. It also sees the return of Apple Books’ curling animation and brings duplicate detection to iCloud Shared Photograph Libraries.
  • Code within the iOS 16.4 beta also leaked what appear to be references to new AirPods and Beats earphones.
  • Apple mounted a bug that was permitting some Apple Music users to see different individuals’s playlists of their libraries.


  • Adobe embraces generative AI. The corporate this week launched its new Firefly household of generative AI fashions and generative AI instruments geared toward entrepreneurs, with its enterprise providing, Adobe Sensei Generative AI Companies. Firefly provides a mannequin designed to generate pictures and textual content results from descriptions. The mannequin will quickly have the ability to create content material throughout Adobe apps, together with Specific, Photoshop, Illustrator and Adobe Expertise Supervisor after being given a textual content immediate. For now, it’s web-only whereas in beta.
Adobe Firefly

Picture Credit: Adobe  

  • In accordance with a brand new evaluation of the AI app ecosystem from analytics supplier, customers this yr have now spent greater than $14 million within the 10 highest-earning apps that publicize their use of ChatGPT or OpenAI applied sciences. In February 2023, these 10 apps mixed accounted for almost $5.9 million in world shopper spending, the agency says. And throughout the first 20 days of March, the apps have been averaging $232,000 in every day shopper spending, up 11% from the common of $210,000 in February.

Picture Credit:


  • Snap unveiled a brand new enterprise, AR Enterprise Companies, which provides the corporate’s AR Lenses and Filters to manufacturers. The SaaS enterprise consists of Snap tech like AR try-on, a 3D product viewer, Snap’s SDK for AR experiences, and extra. Snap will work with shoppers to assist customise their options, which will also be built-in immediately into the enterprise’ personal apps and web sites. The corporate says 250+ million individuals out of its 375 million every day lively customers now have interaction with AR on Snapchat.
Instagram's new Reminder Ads

Picture Credit: Instagram

  • Forward of its congressional listening to, TikTok rolled out updates to its neighborhood pointers. The corporate mentioned it overhauled the rules to make them simpler to grasp, and added new insurance policies on AI and local weather misinformation. Plus, it added extra element about its current insurance policies concerning civil and election integrity, age restrictions and expanded a section covering deepfakes.
  • TikTok additionally announced it had 150 million MAUs within the U.S., up from 100 million in August 2021. The corporate has over 1 billion MAUs globally.


  • Epic Video games introduced new animation tools that make it attainable to create life like facial animations utilizing video captured from an iPhone, the Verge reported from GDC. The instruments are an enlargement of the corporate’s MetaHuman creator instruments first launched in 2021.
  • Epic additionally launched its Unreal Editor for Fortnite (UEFN) on the Epic Video games Retailer as a public beta. The software program consists of lots of the similar instruments Epic makes use of to create Fortnite, it mentioned.
  • Plus, Epic introduced it can now share 40% of Fortnite income with anybody who designs “islands” within the sport, which incorporates the cash the corporate earns from its in-game forex V-Bucks.
  • Roblox rolled out new AI tools, together with Code Assistant, which permits sport creators to make use of textual content prompts to create code, and Materials Turbines for creating 2D surfaces in video games.
  • Netflix introduced plans to launch 40 extra video games this yr and add Monument Valley to its lineup in 2024. Among the many new titles are Ubisoft’s Mighty Quest: Rogue Palace, an unnamed Tremendous Evil Megacorp sport, and others. Monument Valley’s addition is fascinating as which means the sport will nonetheless be a paid obtain for non-Nextflix members and out there by subscription on Apple Arcade and Google Play Cross.


Productiveness / Studying

  • Microsoft debuted Loop, a Notion competitor that gives a hub for managing duties and tasks that additionally syncs throughout Microsoft 365 apps and workspaces on the internet. The debut model is on the market to customers with a Microsoft Account or Azure Energetic Listing account, however will “quickly” arrive on iOS and Android.
  • Duolingo, a language studying app with over 500 million customers, is engaged on a music app, TechCrunch realized. A job description seemingly confirms this plan, because it describes a candidate who’s an “knowledgeable in music training who combines each theoretical data of related studying science analysis and hands-on educating expertise.”


  • WhatsApp introduced a brand new Home windows consumer that brings efficiency enhancements and higher calling options. The app will permit for video calls with as much as eight individuals and audio calls with as much as 32 individuals, just like its cellular counterpart. The corporate additionally mentioned it can enhance the variety of individuals allowed in group calls going ahead.
  • WhatsApp additionally up to date its Communities product with new controls for group admins that give them the power to resolve who is ready to be part of a bunch. It can additionally now make it simpler to see which teams you might have in frequent with somebody.
WhatsApp groups features

Picture Credit: WhatsApp



  • Spotify’s nonetheless comparatively new audiobooks service expanded to Canada, bringing the expertise to each English and French-speaking clients. The service now has 350,000 titles out there and is dwell within the U.S. and different English-speaking markets.
  • Twitch mentioned it’s shedding 400 workers as a part of mother or father firm Amazon’s bigger plan to put off 9,000 employees throughout divisions, together with AWS and promoting.
  • Utah’s Gov. Spencer Cox signed two bills that regulate social media apps, making it the primary U.S. state to impose restrictions on the trade. The shortage of federal regulation will seemingly see extra states take the identical path, which may turn out to be a large headache for compliance, as every state’s guidelines might differ. Utah’s new laws say that social media corporations should age-verify all customers, obtain mother and father’ permission earlier than minors can open social media accounts, limit minors’ utilization of social media from 10:30 pm to six:30 am until a mother or father modifications the settings, restrict private information assortment from minors and permit mother and father to entry a minor’s accounts, together with all their posts and personal messages. Fines will be imposed for non-compliance. We guess Utah teenagers will likely be returning to texting fairly quickly!
  • The subscription economic system could also be headed for a crackdown. The FTC this week proposed a “click on to cancel” rule that might require sellers providing subscriptions to make it as straightforward for customers to cancel their enrollment because it was to enroll. Be careful, Match and each meal supply service ever invented!

Picture Credit: Flash

  • Newly launched Indian startup Flash provides a cellular app the place customers can create an e mail for use on all purchasing websites, permitting them to earn coupons and money again as an alternative of bogging down their inbox. The corporate raised $5.8 million in seed funding from a variety of buyers, together with World Founders Capital (GFC), White Enterprise Capital and Zinal Development, and others.
  • OP3N, a startup described because the “Web3 model of WhatsApp meets Amazon,” and makers of blockchain chat app Superapp, raised $28 million in Collection A funding, valuing the corporate at $100 million. The spherical was led by Animoca Manufacturers and included Dragonfly Capital, SuperScrypt, Artistic Artists Company and NEA’s Join Ventures, Republic Crypto, Avalanche’s Blizzard Fund, Galaxy Digital and Warner Music Interactive.
  • Snap quietly acquired Amsterdam-based 3D-scanning studio Th3rd within the second quarter of final yr. The startup’s tech and crew are serving to with Snap’s AR efforts.


Picture Credit: Zigazoo

Hoping to capitalize on the TikTok drama this week, startup Zigazoo introduced the launch of a TikTok-like app for Gen Z customers. The corporate beforehand provided an identical video app for Gen Alpha children, however is now increasing to older teenagers. Its new Gen Z-focused app is a video thread-style platform, however in contrast to TikTok, it doesn’t permit customers to remark. As a substitute, customers can solely reply to one another with different movies, which the corporate believes might scale back trolling. The startup hopes to create a extra constructive setting the place customers can share movies that includes dance, music, style, gaming, memes and extra. You’ll be able to learn TechCrunch’s full evaluation right here.


Hipstamatic is again. Amid consumer complaints over the present state of Instagram, Hipstamatic returned to the App Retailer right now with a relaunch of its social community for iPhone pictures fanatics. Its refreshed app, which can right now substitute Hipstamatic X on the App Retailer, will provide a chronological feed, picture filtering instruments, no advertisements and no TikTok-like feeds or movies. Customers will earn stamps as an alternative of likes, and can browse “stacks” of pictures, as an alternative of limitless feeds.

Throughout its decade-plus existence, the corporate had rolled out variations on its authentic idea, like its quirky Hipstamatic X for analog pictures lovers, whereas additionally sustaining Hipstamatic Classic, one of many first apps to obtain Apple’s “App of the 12 months” award.

With its revamped app, the corporate will attempt to deliver a few of its earlier pizazz to a era that’s chasing retro tech, choosing issues like flip telephones and wired headphones at occasions for the “aesthetic.” The app will monetize by way of a $4.99 monthly subscription (or $29.99/yr), which unlocks its premium filters, enhancing options and different perks like claiming your most popular username.


Picture Credit: Woolly

The sluggish however regular Twitter exodus has introduced a brand new abundance of third-party Mastodon apps like Ivory, Mammoth and Ice Cubes that join customers to the more and more in style open supply and decentralized social community. Right this moment, we will add yet another app to that listing with the launch of Woolly, one other solidly constructed iOS Mastodon consumer targeted on providing a extra customizable house display screen, threaded views for studying longer conversations and a TweetDeck-inspired format for the iPad.

The principle differentiator between this app and others is its strategy to house display screen customization. With Woolly, customers can pin issues like a number of distant timelines, lists, bookmarks, search, hashtags and even different consumer profiles on to the app’s principal tab bar, enabling fast and easy accessibility to your favourite content material. Plus, on iPad, you possibly can entry a panorama view with columns, just like TweetDeck. Learn TechCrunch’s full evaluation right here.


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