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February 28, 2024

Google is making it easier to migrate Search and YouTube data


Google is making it simpler to backup and switch your private information between third-party providers, in response to a GDPR investigation by Italy’s AGCM competitors watchdog. 

In a press release asserting the adjustments, the AGCM stated that Google’s binding commitments will “guarantee vital automation of the process out there for information export,” and “enhance the interoperability mechanism that makes the information out there within the Google ecosystem accessible to third-party platforms.”

Google has made three commitments to resolve the investigation. The primary two contain enhancing Google Takeout, whereas the third will introduce a brand new answer to “enable direct information portability from service to service” for licensed third-party operators, particularly concerning information generated via consumer exercise on Google’s on-line search engine and YouTube platform. 

The commitments seemingly construct on Google’s current work inside the Knowledge Switch Initiative

As 9to5Google notes, the third dedication appears to construct on work that Google is already enterprise inside the Knowledge Switch Initiative — an open-source undertaking backed by Meta, Apple, Google, and Microsoft that helps the direct switch of consumer information between on-line platforms. The initiative already spawned a service-to-service switch instrument in 2020 that enables Fb customers to switch their pictures and movies to Google Photographs with no need to manually obtain and re-upload the information.

The Google Takeout service already permits customers to export their private YouTube movies together with their search historical past and feedback on the platform, for backup and preparation for export to third-party providers. A “direct service-to-service portability answer” will make issues simpler and sooner (no native downloads) for customers and third-party operators. Google anticipates that this functionality can be launched through the first quarter of 2024, and that third-party service suppliers will be capable to take a look at it “not less than six months” previous to the official launch.

The investigation started after Hoda, an Italian data export startup, accused Google of impeding its US customers from sharing their private information with different digital service platforms. By making Google’s proposed commitments binding, the AGCM has now closed its investigation.


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